Whitney Responsive W Tie

In 2013, the Whitney introduced a new, dynamic graphic identity. At its center is a distinctive, zig-zag line that responds to images and text in ever-changing ways, typically settling into a form that resembles the letter W.

This tie has been created by designer Thakoon Panichigul for the Whitney Museum of American Art using the zig-zag line as his inspiration. All proceeds from this purchase support the Whitney and its programs.